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ICET 2004
 
 

MarketReach America ICET 2004 was established for innovative Israeli companies in the areas of Information, Communication and Electronic Technologies (ICET) and dual-use technologies (technologies for domestic, commercial, and security applications) with products ready — or soon to be ready — for launch into the American market.

ICET 2004 was geared to companies in software, hardware, IT applications, appliances, mobile communications, optics, electronics miniaturization, nanotechnology, process optimization, remote sensing and surveillance technologies, imaging technologies, continuous monitoring technologies, secure cyber infrastructure, chemical and biological sensing and diagnostic equipment, and bioinformatics. See the ICET 2004 participating companies.

MarketReach America ICET 2004 Program Timeline
June 19–July 15 Initial consulting and preparation of company introduction in Israel
July 18–22 Five-day strategy and planning program in Maryland
August–December Intensive consulting* including —
Market research and analysis
Market entry strategy
Business plan preparation
Marketing materials — company profile, presentation, brochures, and more
Identifying and contacting U.S. strategic partners and investors
December–January
U.S. road show
Follow-up plan development

*Specific activities are customized for each company.

 
 
  MarketReach America is a partnership of the Maryland/Israel Development Center and The Trendlines Group.
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